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Nokia's Android smartphones arrive in first half of 2017

02 December 2016
Nokia's Android smartphones arrive in first half of 2017

Nokia smartphones are poised for a comeback after former managers at the Finnish company licensed the handset brand from Microsoft.

Now that Nokia confirmed that HMD Global will announce the first Android smartphones wearing its brand in early 2017, we can start talking about the devices that will be unveiled next year. And this resulted in the company going downhill with competitors Apple and Samsung stealing the market share.

The head of HMD Global, Arto Nummela, said: "Consumers may be carrying different smartphones now, but are they really in love and loyal to those brands?"

"Nokia has been one of the most iconic and recognisable phone brands globally for decades", he said.

Unless proven otherwise, all of these Nokia D1C what if's will remain to be as it is. That said, brand loyalty only goes so far. "The barriers to entry for the Android phone space are low". HMD has formed a leadership team partly consisting of Nokia veterans to spearhead the battle.

Nokia CEO Rajeev Suri speaks during a news conference to announce its first quarter earnings in Espoo April 29, 2014.

'We want to be one of the key competitive players in the smartphone business, ' he told Reuters. About $500 million will be spent on marketing the brand across the world over the next three years. Florian stated that the current smartphone market is "flooded with undifferentiated products" - which is exactly what Microsoft's CEO, Satya Nadella has been focusing on lately.

Other HMD managers have put in money of their own.

This transfer of power has now been completed, which means HMD Global is free to begin operations to produce Nokia phones for the next 10 years.

Under the new agreement of sale, HMD will focus on new devices that will carry the Nokia brand name and run on Google's Android OS while Foxconn's subsidiary FIH Mobile Limited will manufacture, sale and distribute Microsoft's feature phones. Nokia will receive royalty payments as HMD uses its patents, with HMD also able to take advantage of Nokia's research and development properties.

2004: Nokia's 2600 offered one of the first set of desktop tools and sold more than 135 million units.

Nokia has been planning a return to the mobile marketplace for some time, despite having previously denied such reports. It sports a 16MP camera while its screen display is a little bigger at 5.5 inches.

According to Nokia, HMD will continue to market Nokia feature phones alongside a new line of smartphones.

As per the said listing, the upcoming Nokia Android smartphone appears to be powered by a Qualcomm Snapdragon 200 SoC coupled with 1GB of RAM. When phones were simple and the Finish company was cutting edge?