Someone unfortunately forgot to include the "F" in the name, leaving it to be read as "Cathay Paciic".
But the airline later saw the amusing side and tweeted: 'Oops this special livery won't last long!
A major airline had to send a plane "back to the shop" after spelling its own name wrong.
The photos surfaced via the Hong Kong Aviation Discussion Board Facebook group, but it's still not clear just how such an epic mix-up could have happened - and some are a little suspicious.
Whoever painted the Cathay Pacific aircraft somehow managed to miss out a crucial letter.
"Oops ... She's going back to the shop!" a company social media staffer joked on Twitter.
Marketing stunt or not, Twitter users took the opportunity to make gags at the airline's expense.
'The spacing is too on-point for a mishap, ' he told the Post.
An engineer for Haeco, a sister company of Cathay Pacific, found the error to be suspicious.
"No f's were given that day", wrote one. "We have stencils. Should be a blank gap in-between letters if it was a real mistake, I think", the engineer said.
Netizens chose to see the amusing side, however.
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